Power 98.3, with the call-sign KKFR, is a commercial radio station serving the Phoenix metro area under the ownership of Riviera Broadcast Group. It broadcasts a Rhythmic Top 40 format. 

Its weekly schedule is music-focused, airing several music shows in which the station's team of DJ showcase their playlists with the hottest rhythmic contemporary music of the moment. Its lineup also includes contests and entertaining segments, as well as short news reports and the latest updates and news of the entertainment showbiz. 

Power 98.3's live stream service is geographically limited to the US.

Popular shows and hosts/DJs

• The Dana Cortez Show with Dana Cortez
• Gello
• Crisco Kidd Block Party
• Oh Jezuz